GTM Engineer for B2B SaaS

Helping growth-stage companies structure, implement, and scale efficient go-to-market operations with integrated marketing, sales, and customer data.

Jacob Downey - GTM Engineer

Brands I've Worked With

Partnering with innovative companies to drive growth and optimize go-to-market strategies

Services

Specialized expertise to optimize your go-to-market strategies and technology stack

Revenue Operations

Aligning your sales, marketing, and customer success operations to drive efficient revenue growth.

  • Revenue process optimization
  • Cross-functional alignment
  • Pipeline management
  • Forecasting and reporting
  • Revenue analytics
Get Started

Marketing Operations

Building and optimizing your marketing technology stack to improve campaign performance and lead management.

  • Marketing automation
  • Lead scoring & routing
  • Campaign attribution
  • Marketing analytics
  • Email marketing infrastructure
Get Started

Performance Marketing

Data-driven marketing strategies focused on measurable results and ROI optimization.

  • Conversion rate optimization
  • A/B testing frameworks
  • Media partnerships
  • Performance tracking
  • Ad campaign management
Get Started

Clay Engineering

Leveraging AI-powered outbound strategies with data normalization and enrichment for targeted prospecting.

  • Data cleaning & normalization
  • Contact enrichment
  • AI-powered outreach
  • Outbound automation
  • Sales enablement
Get Started

System Integrations

Connecting your marketing, sales, and customer success tools to create a seamless data flow and unified view.

  • CRM integrations
  • API configuration
  • Webhook implementation
  • Custom integrations
  • Data synchronization
Get Started

System Migrations

Seamlessly transitioning between platforms while preserving data integrity and business continuity.

  • CRM migrations
  • Marketing platform transitions
  • Data mapping & migration
  • Process documentation
  • Team training
Get Started

Technology Expertise

Platforms and tools I leverage to build efficient marketing and sales operations

Marketing & CRM Platforms

HubSpot logo
HubSpot
Salesforce logo
Salesforce
Clay

Integration & Automation

Zapier
APIs
JavaScript
Node.js
SQL

Project Management Tools

Asana
Jira
Slack
GitHub

Client Testimonials

What colleagues and clients say about working with me

"Jacob is a true operator and has an in-depth understanding of marketing technology. His experience makes him a great asset for anyone building or enhancing a marketing system. He's a hard-working professional who is very dependable with great attention to detail."

Daniel Ku

Daniel Ku

CEO @ PostBeyond

"Jacob is a world class marketer and an even better person. He is generous with his time and expertise - always excited to help others learn and grow. Jacob is a masterful story teller who excels when it comes to considering both the big picture and the small details."

Lauren Pazzano

Lauren Pazzano

Senior Implementation Manager @ Together

"Jacob is an absolute star! He is the most reliable team player who offers abundance of professional skills but is still eager to learn a new one from scratch and educate others. He goes from a beginner to an expert of a new tool almost overnight."

Anna Litvinova

Anna Litvinova

RevOps Director | Revenue Optimization Strategist

"Jacob is a world class Demand Generation expert! He could always be counted on for going above and beyond to help tell our customers' stories, create high value customer webinars and always lend a hand when training the CSM team on all things marketing attribution."

Sarah Beatty

Sarah Beatty

Director of Customer Success @ Spellbook

Get In Touch

Ready to optimize your go-to-market strategy? Let's talk.